Joey Coleman

Joey Coleman is the Chief Experience Composer at Design Symphony, a customer experience branding firm that specializes in creating unique, attention-grabbing customer experiences.

For over a decade, Coleman has helped organizations retain their best customers and turn them into raving fans through his entertaining and actionable keynotes, workshops, and consulting projects. He has developed a methodology known as "The First 100 Days®," which focuses on improving customer and employee retention rates. His book "Never Lose a Customer Again" discusses strategies for turning one-time purchasers into lifelong customers. Coleman is recognized as a leading expert in customer experience design and employee engagement.

With a background as a criminal defense trial attorney, and having advised Fortune 500 companies, Coleman brings a diverse and rich perspective to his presentations. He has worked with major organizations including Hyatt Hotels, NASA, Deloitte, the World Bank, and Zappos. His presentations, delivered both virtually and in-person, are customized to the audience's needs, covering topics such as business growth, consumer behavior, corporate culture, and employee development. Coleman's presentations are well received, with typical audience member organizations seeing increases in profits by 25-100% after implementing his strategies.

As a speaker, Coleman travels extensively, having visited 48 countries for professional engagements and leisure. He emphasizes the importance of creating remarkable experiences in the first 100 days of the customer or employee lifecycle to foster long-term loyalty. His approach not only captivates but also prepares audiences to navigate a rapidly changing global marketplace effectively. Among his selected past appearances are presentations for notable institutions and events such as Stanford University, the George Washington University Masters in Business Administration Program, and YouTube, along with dozens of local, regional, national, and international audiences.