Jotaka Eaddy

Jotaka L. Eaddy is the founder and CEO of Full Circle Strategies, LLC, a social impact-focused consulting firm committed to advancing transformative change and global impact. Described as the “Olivia Pope of Silicon Valley” by Forbes Magazine, Eaddy is a dedicated and seasoned strategist with more than 20 years of experience in policy, advocacy, and movement building.

Within her current practice, Eaddy works with clients including corporate, non-profit, foundations, technology and government organizations seeking to advance policy, ideas, and change. She has led regulatory, legislative, and social impact initiatives at the federal and state level for leading non-profits and within the C-Suite of leading technology companies, helping to bridge the gap between Washington DC and Silicon Valley. As a senior advisor to prominent organizations, including the NAACP and the Obama Administration, she has advanced initiatives focused on voting rights, criminal justice reform, and economic equity. She also served as Vice President of Policy, Strategic Engagement, and Impact at LendUp, where she led corporate responsibility and financial inclusion strategies for underserved communities.

In 2020, Eaddy founded the movement #WinWithBlackWomen, an intergenerational, intersectional group of Black women leaders representing business, sports, movement, politics, entertainment and beyond. The network, which has garnered more than 600 million impressions on social media, is committed to supporting the agenda and efforts led by, and in support of, Black women and the communities in which they serve. #WinWithBlackWomen is credited with making a significant impact on the historic election of 2020 which resulted in the United States first Black woman Vice President.

Eaddy is a passionate advocate for increased diversity and impact metrics in the tech sector. She serves as a board advisor to several tech start-up companies including Maker’s Row, Inc.; Gauge, Inc., Tech Dojo, and Hustle, Inc.

A noted speaker and advocate, Eaddy has traveled extensively, serving as a guest lecturer and strategist on human rights and social impact at various institutions and universities covering 49 states and 25 countries.

Eaddy is the recipient of several honors and awards, including being named one of the "Most Influential Women in Corporate America" by Savoy magazine; being recognized as one of the most influential African Americans aged 25 to 45 by The Root; acknowledged for her exceptional contributions to civil rights and social justice initiatives with an NAACP Leadership Award; and celebrated by her alma mater, University of South Carolina, with a Distinguished Alumni Award for her professional achievements and commitment to service.

Her work has been highlighted in the media including Forbes magazine, TechCrunch, Inc., Wall Street Journal, Newsweek, The Guardian, Essence Magazine, Fortune Magazine, MSNBC, CNN and more.