Moj Mahdara

Moj Mahdara is an entrepreneur, investor, and advisor with a deep focus on digital innovation, e-commerce, social commerce, consumer packaged goods (especially in beauty, wellness, and food), technology, and Web3. Since 2011, they have invested in over 100 companies, serving as a general partner, partner, angel investor, and advisor. Mahdara is currently a venture capitalist at two funds, including Intuition Capital, a seed-stage fund supporting brands like Poppi, Bonza, and Public, and co-founder of Kinship Ventures, aiming to foster greater diversity and inclusion in venture investing, with investments in companies such as Gemini, MoonPay, Caddis, and Olipop.

Formerly CEO of Beautycon, Mahdara built a globally-recognized community for content creators, celebrities, fans, and brands. In this role, Mahdara was responsible for driving the brand vision for Beautycon and its growth initiatives, launching the brand globally, which included strategic media partnerships, content development, market intelligence, and e-commerce.

Mahdara is an accomplished speaker, business figure, and an active investor with international recognition for their expertise in Gen Z and Millennial consumer profiles and behaviors. They have been named to multiple lists over the years, including ones in Cosmopolitan and Marie Claire magazine; Fast Company’s “Most Creative People” list, The Hollywood Reporter’s “Top 25 Most Powerful Digital Players,” Women’s Wear Daily’s “Digital Power Posse” list and Variety’s “Digital Entertainment Execs to Watch,” and has traveled nationally and internationally to present Beautycon’s first market intelligence white paper, FOMO Vol. 1. They have spoken at conferences around the world about culture, influence vs. affluence, financial literacy, diversity and inclusion. Mahdara has also been profiled in the New York Times, Wall Street Journal, Financial Times, Cosmopolitan and Marie Claire.

A 2020 Henry Crown Fellow at the Aspen Institute, Mahdara is working on their first book and is focused on BeautyUnited, a nonprofit focused on bringing community, education, and access to support the next generation of beauty and wellness leaders. They are also a founder of The Iranian Diaspora Collective, a non-partisan, multi-faith group that is inclusive of multiple backgrounds, genders, and LGBTQ+ identity, and includes leaders in business, tech, media, entertainment, fashion, beauty, and more.