Tom Mitchell

Tom Mitchell is a seasoned marketing professional with over 30 years of experience in the field, specializing in healthcare marketing. He currently holds the position of President and Chief Operating Officer at Insequence, Inc., and is the Managing Partner and Founder of Stratipoint Advisory. His extensive experience includes leading significant corporate rebranding initiatives, launching new products, and managing acquisitions.

Mitchell's professional focus has been deeply rooted in healthcare for over two decades, particularly in the realms of information technology and services. He has collaborated with leading companies such as MEDHOST, M*Modal, Dell Healthcare and Life Sciences, DocuSys, and SSI, contributing to their strategic marketing and technology advancements. His involvement extends to serving on the board of the Tennessee chapter of HIMSS and being a Steering Committee Member of the Nashville Chapter of The Compassionate Friends.

In addition to his executive roles, Mitchell is committed to sharing his knowledge and experiences through speaking engagements. He offers a keynote program titled "Finding Life Balance After a Tragedy," where he discusses maintaining personal and professional balance after the loss of his son. Other topics he covers include healthcare consumerism in "What the Heck is a Healthcare Consumer?" and the evolution of healthcare IT in "The Past, Present, and Future of Healthcare IT." His expertise is also shared through articles like "HealthTech on Display: Quick Takeaways from HIMSS17" and "Word of HIT's Demise is Greatly Exaggerated," where he explores the dynamic nature of healthcare technology and market trends.