Warren Zenna

Warren’s digital marketing career started in pre-Google 1995, when the internet was still in its infancy and digital marketing was considered a pioneering innovation. From 2001 to 2010, Warren established himself as a Digital Brand Marketing and Business Development expert, working exclusively on the marketing services /agency side of the business with firms both large and small including BrandGames, IMC2, Zeta Interactive, iCrossing and Publicis Groupe (Phonevalley/Digitas).

During this period Warren established himself as a mobile marketing expert focusing on helping Fortune 500 brands to establish and implement large-scale B2C and B2B mobile strategies. His entrepreneurial mind-set and ability to keep pace with disruptive and emerging trends (search, gamification, social, mobile, data, location, etc.) led to his move toward specialization.

Over the last 4 years, Warren established his own marketing consulting firm, Zenna Consulting Group (ZCG) to focus on his passion of serving primarily niche, regulated industries (Financial Services, Healthcare/Pharma and Legal) with Digital Brand Strategy and Online Reputation Management.

Native resident of New York City, Warren is a frequent speaker at major digital marketing conferences and is a featured writer for leading industry publications.