Yvette Martinez-Rea

Yvette Martinez-Rea is the VP of Sponsorships and Partnerships for Verizon, overseeing sports, gaming and entertainment sponsorships, and strategic partnerships within the Marketing organization.

Prior to joining Verizon, Martinez-Rea was Chief Executive Officer at ESL North America, a division of ESL GmBH, the largest independent esports company globally. She also served as Chief Operating Officer at ESL North America.

Previous to ESL, she served as Chief Operating Officer at Violet Grey, a venture-backed luxury beauty content and commerce company. Before joining Violet Grey, Martinez-Rea was a Vice President of Change Management for Yahoo!’s Global Products organization, responsible for leading the cross-functional change efforts to improve engineering quality and overall organizational effectiveness for a 6,000-person global division.

While at Yahoo! she also held roles including Senior Director of Strategy and Business Management, Global Products, and Senior Director of Strategy and Business Operations for Yahoo! North America. Earlier in her career, Martinez-Rea was the Vice President of Operations at United Online Inc., a publicly traded internet services provider, responsible for business and sales operations for multiple brands including NetZero, Juno, and UOL Web services.

Martinez-Rea was recognized by Sports Business Journal as a 2018 Game Changer. She holds dual undergraduate degrees in English Literature and Gender Studies from the University of Southern California and lives in Los Angeles with her husband, two teenagers, several pets and a partridge in a pear tree.